MURANAKA MEDICAL INSTRUMENTS CO. LTD.

Sales and Marketing Channels

Muranaka is well known in Japan for its diversified approach to selling medical products. MMI has an established network of over 1300 agencies throughout Japan to provide the consultative selling that many advanced products may require. The company maintains thirteen branch offices across the country to coordinate dealer sales, training and promotions. No dealer network in Japan sells more than we do.

Muranaka’s Catalog Sales Division distributes the general catalog every year, representing over 50,000 products, to every hospital and clinic. This sales method is cost-effective, and is the largest of its kind in Japan. A good place for your products to be!

MMI employs a headquarters sales staff on nearly 100 with the responsibilities of selling directly in the Osaka area, training our nationwide agents, and seeking new product designs from innovative surgeons. In addition, headquarters manages sales and marketing promotions, and a full-service turnkey operation to provide new hospitals with all the medical essentials to begin operation.

Muranaka’s salesmen and dealers also display our lines at numerous trade shows each year. One or more of our marketing methods are certainly to provide the appropriate level of education, physician consulting, and service necessary for your medical product to be accepted by our national base of customers.